Test Variations with AI-Enhanced Insights

Compare different versions and variations with emotion AI and behavioural analysis that reveals why one performs better than another.

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See A/B Testing in Action

Experience next-generation A/B testing that combines traditional conversion metrics with emo- tion analysis and behavioral insights for deeper understanding.

Webcam-Based Testing

No hardware. Anywhere, anytime.
Attention Heatmaps

See what captures the eye, and what gets skipped.
Cross-Device Testing

Run on desktop, mobile, or in-store simulations.
Privacy and Compliance Safe

Your biometric is not captured in any of the processes.
Emotion AI

Decode beyond words, understand emotional responses to product visuals and messaging.
Predictive Insights

Forecast user drop-off, conversion likelihood, and time-to-activation based on behavioural signals.

What You Can Do with A/B Testing

Increase A/B testing insights by 200% and reduce testing time
by 40% with AI- enhanced analysis.

Enhanced Performance Comparison

Compare versions with emotion and behavior data.

Why-Behind-the-Results

Understand the reasons for performance differences.

Micro-Interaction Testing

Test small changes and their emotional impact.

Audience Segment Analysis

See how different groups respond to variations.

Statistical Significance Plus

Traditional stats enhanced with behavioral confidence.

Continuous Optimisation

Ongoing testing with automated insight generation.

The Intelligence Behind Every Insight

From product to CX to marketing – Empower every team to capture, interpret, and act on customer signals with Emotion, Behaviour, and Gen AI.

Facial Expression Analysis

Voice Emotion Analysis

Eye Gaze Tracking

What You Unlock With Insights Hub

faster insight discovery
0 %
fewer redundant studies
0 %
better ROI prediction accuracy
0 x
view of customer intelligence across functions
0 °

How It Works

Test Design

Set up variations and define success metrics
Traffic Distribution

Automatically split traffic between test versions

Enhanced Data Collection

Capture conversions plus emotions and behaviors

AI-Powered Analysis

Advanced algorithms explain performance differences
Optimization Insights

Specific recommendations for winning variations

Related Use Cases

Live Website Testing

Landing Page Testing

Creative Testing

Banner Testing

Answers to help you get started

Our AI analyzes your input to create professional resumes tailored to job descriptions and industry standards.

Yes, you can adjust fonts, layouts, and styles to fit your personal brand.

The job tracker is available in all paid plans and offers advanced tracking features.

Absolutely. You can upgrade or downgrade your plan anytime to suit your needs.
No experience is required. Our tools are intuitive and beginner-friendly.
Yes, we offer a library of free resources alongside our premium features.