Ai-Powered Insights
Your one-stop
Ai-Research Platform
Speed at scale! All Quant + Qual technologies in one platform, backed by smart knowledge management
Trusted by 150+ CX Leaders



























Broken Research Process
Fragmented Methodologies, Long Research-to-Insight Timelines, Manual Data Consolidation Hell & Multiple Disconnected Data Silos.
The Lightbulb Ai Solution
Unified Insights Platform, Real-Time Insights Delivery, Simplified Research Process, Enhanced Reliability & Accuracy and Integrated Multi-Method Approach.
Our Products
Discover powerful features designed to streamline workflows and boost team productivity.
Insights Pro Quantitative
Streamline your sales team’s tasks and optimize daily operations for higher performance and better outcomes.
Insights Pro Qualitative
Streamline your sales team’s tasks and optimize daily operations for higher performance and better outcomes.
Insights Pro Quantitative
Streamline your sales team’s tasks and optimize daily operations for higher performance and better outcomes.
The Challenges
Unlocking Deeper Understanding of Consumer Responses
Oversaturated Digital Space
With countless brands vying for attention, it has become increasingly difficult for businesses to stand out in crowded online environments.
Fragmented Audience Attention
Consumers are constantly multitasking across platforms and devices, making it harder for any single message to capture sustained focus.
Shallow Engagement Metrics
Traditional success measures like impressions and clicks fail to reveal whether a message genuinely resonates with the audience.
Lack of Real-Time Emotional Insights
Businesses struggle to capture how consumers truly feel and react in the moment, leading to missed opportunities for authentic connection.
Inefficiency of Conventional Research
Surveys, focus groups, and other legacy research methods are often too slow, expensive, and rigid for the rapid pace of modern marketing.
Gap Between Data and Decision-Making
Without actionable insights into consumer emotions, brands face a disconnect between understanding behavior and creating meaningful experiences.
Our Solutions
An integrated research intelligence platform that blends emotion AI, behavioral analytics, and Generative AI to deliver deeper human insights for smarter decisions
About Us
Thelightbulb is a ‘Full-stack Emotion Ai’ platform that uses a combination of Visual Ai (facial coding, & eye-tracking) and Conversational Ai (speech transcription, text sentiment & audio tonality* analysis) to generate real time emotion Ai & engagement analytics for digital user interactions.
Thelightbulb’s platform is VC-tool agnostic & operates via both an integration-based model with APIs & SDKs & a stand-alone web application. With 4 patents in the pipeline and over 11 Mn (eff Jan 2023) faces scanned globally.
Our Compliance
With certified, always-on security, we handle the infrastructure so you can focus on research
Join Happy Customers
Hear from real users about how Joule transformed their sales strategies and helped them achieve remarkable results.
For online learning platforms, understanding learner emotions is key to improving engagement and outcomes. Partnering with TheLightbulb.Ai enabled us to capture subtle emotional cues often missed in digital settings using Emotion AI. At Harappa, this collaboration strengthened our research approach and helped elevate.
Shreyasi Singh Founder & CEO, HarappaAt Merrill Research, we aimed to enhance our qualitative research by integrating advanced Emotion AI capabilities. Collaborating with TheLightbulb.Ai enabled us to combine facial coding and conversational AI with our internal analysis, uncovering deeper, unbiased insights. The value added is significant, and we plan to expand its use further.
Gitanjali Ghate Co-Founder, The Third EyeAt Merrill Research, our goal was to elevate qualitative insights through the use of cutting-edge Emotion AI. Working with TheLightbulb.Ai helped us integrate facial coding and conversational intelligence into our workflows, revealing previously unstated insights. The impact has been substantial, and we intend to scale this approach across projects.
David Schneer Founder Partner & CEO, Merrill ResearchAnswers to help you get started
Our AI analyzes your input to create professional resumes tailored to job descriptions and industry standards.
Yes, you can adjust fonts, layouts, and styles to fit your personal brand.
The job tracker is available in all paid plans and offers advanced tracking features.

Partnering with TheLightbulb.Ai for a recent clothing brand study allowed us to leverage their Emotion AI tools, including facial coding and voice AI, to uncover genuine user emotions and connect them to purchase behavior. The team delivered with speed, clarity, and strict timelines, making them a highly reliable research partner.
Rajesh Chakrabarti Executive Director, Nielsen Media